Principles of Web Design for the Healthcare Industry

Overview:

A brief review of the basic principles of solid web design. Awareness of the possible compliance standards, including ADA, HIPAA, GDPR and FCC.

Fundamentals of marketing: SEO, messaging, continuity Education on how to find the right experts for creating or improve a healthcare website, including functionality and design.

Guidance for hiring effective and ethical digital marketing professionals for branding, blogging and more.

Why should you Attend: This webinar offers guidance to improve or create informed, strategic web design for the healthcare industry. In this 90-minute webinar, we will cover the basic principles of branding, placement, wording and compliance for websites aimed at healthcare consumers and providers.

While there are universal best practices for web design, there are unique considerations necessary to branding, content creation and compliance in the healthcare industry.These include color scheme, citations, backlinks, advertisements, and portals for patient communication or email marketing.

Areas Covered in the Session:

• Marketing Principles
• Business Associate Agreements
• Vendor Hiring
• Content Creation
• SEO
• Keywording
• Web Design
• Campaign Development
• HIPAA Compliance for Social Media

Who Will Benefit:

• CEO, CFO, COO
• MD's and other Medical Professionals
• Chief Information Officer
• Technology Director
• Practice Managers
• Marketing Professionals
• Communications Director
• Social Media Marketing Managers
• Web Developers
• Privacy Officer
• Information Systems Manager
• HIPAA Officer
• Health Information Manager
• Healthcare Counsel/Lawyer
• Office Manager
• IT Professionals
• Sales
• Customer Service Representatives

Speaker Profile

Tiffany Chhuom, MSW, MPH, CDP-T, LSWAIC is the owner of EthTech, a healthcare consulting and training firm for the Digital Era, and Lucy in the Sky Therapy, an on-line private practice for neurodiverse adults. With 18 years of experience in healthcare, she holds four degrees in four disciplines from the University of Washington producing notable achievements in practice, policy, research and administration across the Public Health, Social Work, Psychology, Criminal Justice, and Child Welfare sectors. She has lead large projects across the country in behavioral and medical research while also fine tuning her craft as a trauma and addiction therapist.

Special populations near and dear to her heart include veterans, injection drug users, people living with HIV, survivors of sexual violence, and gifted adults with co-occurring ADHD. Mrs. Chhuom is a long-time mentor and applauded speaker, creating new opportunities to advance course offerings and continuing education on telemental health ethics and digital marketing for providers and healthcare partners.

Event link:   https://www.mentorhealth.com/webinar/principles-of-web-design-for-the-healthcare-industry--801844LIVE

Contact Info:

Netzealous LLC - MentorHealth

Phone No: 1-800-385-1607

Fax: 302-288-6884

Email: [email protected]

Website: http://www.mentorhealth.com/