Best practices for enterprise presales engagement

What it is all about

• In this webinar, we’re bringing two experts to cover the best practices of the two major milestones in the enterprise presales engagement process.
• Product demos and Proof of Concepts (POCs).
• Product Demos are usually the first step towards a serious engagement with the prospective buyer. A well executed demo helps both buyers and sellers. Buyers get a better understanding of what the product is capable of, and sellers get to present the capabilities that fit the buyers’ requirements.
• POCs further the engagement at a grander scale. A well executed POC Product Management helps achieve business and technical wins and moves both buyers and sellers towards the finish line.
• Traditional approaches to demos and POCs are no longer sufficient. We’ll discuss the validated best practices to help you improve your presales functions.