- TypeWorkshop
- Location Online Event
- Date 22-05-2023 - 30-06-2023
Education/Teaching/Training/Development
The world of digital marketing is continually changing, with new trends, technology, and techniques appearing on a regular
basis.
Here are some of the most popular digital marketing platforms and tactics used by organisations today:
SEO (search engine optimisation): The practise of improving your website's ranking in search engine result pages (SERPs)
for specific keywords and phrases.PPC (pay-per-click) advertising: Platforms such as Google Ads and Facebook Ads provide
sophisticated targeting capabilities for reaching out to specific audiences.Social media marketing entails promoting your
business and products on networks such as Facebook, Twitter, Instagram, and LinkedIn. This can include creating organic
content, paying for advertising, or partnering with influencers.
material marketing is the process of creating and disseminating valuable material, such as blog posts, videos, and
infographics, in order to attract and engage customers.