Strategic Marketing Conference, San Diego 2023

Discover an agenda built by brands for brands and strategize around the industry's most pressing challenges - map the digital DNA of your consumer, nurture brand loyalty and community, and ignite innovation in your content strategy. 

Key Themes for 2023 

Data Connectivity and Creativity: Map the digital DNA of your consumer to deliver relevant, personalized content on every channel. 

Brand Loyalty, Community, and Purpose: Cultivate community around a shared sense of purpose - engage with authentic communication and generate true brand loyalty.  

Content and Channel Strategy: Harness cross-channel synergy to create a seamless customer journey with consistent messaging.  

Growth Drivers and Leadership: Speak the language of marketing and the language of business - transform the marketing function using a growth mindset.