Short Course on Integrated Digital Marketing Strategies Course

2 years ago Posted By : User Ref No: WURUR97757 0
  • Image
  • TypeWorkshop
  • Image
  • Location Nairobi, Kenya
  • Price
  • Date 24-10-2022 - 28-10-2022
Short Course on 	Integrated Digital Marketing Strategies Course, Nairobi, Kenya
Workshop Title
Short Course on Integrated Digital Marketing Strategies Course
Event Type
Workshop
Workshop Date
24-10-2022 to 28-10-2022
Last Date for Applying
24-10-2022
Location
Nairobi, Kenya
Organization Name / Organize By
fineresults
Organizing/Related Departments
training
Organization Type
Company
WorkshopCategory
Both (Technical & Non Technical)
WorkshopLevel
All (State/Province/Region, National & International)
Related Industries

Education/Teaching/Training/Development

Business Development

Advertising/Marketing

Location
Nairobi, Kenya

INTRODUCTION

Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium. This workshop provides a fast track understanding of the digital landscape including social media marketing, search engine optimization, search marketing, online reputation management, email marketing, display advertising and media metrics and analytics. The course also addresses the issues and challenges facing marketers in adapting their organization to the new digital landscape. This is an intermediate level program presented from a marketing practitioner’s perspective – digital marketing is now easily understood.

 

LEARNING OBJECTIVES:

  • Have a sound understanding of the general principles of digital advertising.
  • Be conversant with relevant technologies, devices and opportunities for digital communications campaigns.
  • Have increased confidence and inspiration for the development of strategic and creative digital communication campaigns.
  • Understand how to integrate digital into the overall marketing mix.
  • Understand the methods and metrics of analysing digital campaigns.
  • Have insight into the operational and logistical challenges that face both agencies and clients in adding digital to their organisations marketing offering.

 

COURSE OUTLINE

For detailed course outline, contact us through Mobile: +254732776700

or Email: [email protected]

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TRAINING CUSTOMIZATION

This training can also be customized for your institution upon request. You can also have it delivered your preferred location.

For further inquiries, please contact us through Mobile: +254 732 776 700 or Email: [email protected]

 

REQUIREMENTS

Participants should be reasonably proficient in English. During the trainings, participants should come with their own laptops.

 

TRAINING FEE

The course fee covers the course tuition, training materials, two break refreshments, lunch, and study visits.

 

ACCOMMODATION

Accommodation is arranged upon request. For reservations contact us through Mobile: +254732776700

or Email: [email protected]

Registration Fees
Available
Registration Fees Details
USD 900, KES 80,000
Registration Ways
Email
Phone
Website
Address/Venue
Fahari Palace Apartments, along Church Road, Nairobi Kenya  Fahari Palace Apartments, along Church Road, Nairobi Kenya 
Official Email ID
Contact
Joy Nyongesa

Fahari Palace Apartments, along Church Road, Nairobi Kenya

[email protected]

   +254 732 776 700      +254 732 776 700