Product Thinking Thursday: User Interviews

Every product has a voice to be heard, and there is nothing better than the voice of the user itself. User interview holds an important position in the process of product design. It's important to conduct user interviews to gather feedback, realise expectations, and channelize the right experience of a product. This session will help you understand all the basics of user interviews and will help you achieve a user-centric approach for your product.

We will talk about:

• What are user interviews?
• When is it required?
• How to prepare for it?
• How to conduct it?
• Analysing the findings from the data