- TypeClass
- Location London, United Kingdom
- Date 19-02-2020
Education/Teaching/Training/Development
LinkedIn is an especially good source for generating quality leads and supporting the commercial growth strategy of your business. Hubspot's own research has found that LinkedIn is 277% more effective at generating the highest visitor-to-lead conversion rate at 2.74%, almost 3 times higher (277%) than both Twitter (.69%) and Facebook (.77%) at generating leads (source: Hubspot research 2016)
This 1 Day hands-on masterclass is designed for anyone seeking to transform the use LinkedIn more effectively and enable you to be best placed to harness opportunities for you and your business, giving you the know-how to market yourself, improve your visibility, reputation and use it to develop new qualified business contacts which convert to revenue.
The workshop curriculum will include the following:
- Crafting a standout profile which achieves maximum visibility in your network and optimal SEO
- Content Marketing including Video Company Pages and Slideshare,
- How to best connect with people and dramatically improve your connections and engagement tactics which don't work
- Managing effective Advertising using the LinkedIn Campaign Manager to manage display, sponsored content and inmail. Recommendations on bid strategy, cost per clicks and expected conversions
- The latest 2020 LinkedIn hacks including Live Video, using hashes # and the Find Nearby function
Time: 9:00 am to 5:00 pm