[Free Webinar] Unleashing the Potential of Business Storytelling

[Free Webinar] Unleashing the Potential of Business Storytelling

Event Details

‘It has been said that next to hunger and thirst, our most basic human need is for storytelling’-Khalil Gibran

• Do you wish to know why business storytelling is increasingly becoming a buzz word?
• Would you want to gain insights on what are the elements that can be placed to create an impactful story?
• Would you like to leverage the power of stories to drive a better buy-in?

If Yes, then join us for this insightful webinar on “Unleashing the Potential of Business Storytelling”

Overview

Crafting a story around any theme may seem like an unnecessary, time consuming effort. In tough business times like these, the use of stories inspires people to be focused, achieve goals and remain engaged. Storytelling nowadays is not bound to just business usage, people have extensively made use of stories to carve a personal brand. When done well, business storytelling gives a compelling reason for consumers to buy from you. It also helps to create a good brand that can instill trust among stakeholders.

It is essential we try to understand the nuances of a story and how with the usage of visuals and models we can create an impact on our audience and drive a buy-in from them.This webinar will help to understand the importance of business storytelling, gain insights on some popular models to help structure stories and learn some tips on using storytelling to create a brand and get a buy-in.

Why Should You Attend?

• Develop understanding on the application of the stories in the business context
• Identify the models of Storytelling and how to structure a story with its different elements
• Relate with the process of using compelling stories for getting a buy-in and creating a brand

Who Should Attend?

• Business Professionals
• Managers and team leaders
• Organizational Development professionals
• Learning and Development experts
• Trainers & facilitators