E-Commerce Philippines Virtual 2020

With many countries in Asia Pacific implementing lockdowns orders and strict physical distancing
measures due to COVID-19, the retail industry has undergone drastic changes. Consumers are rapidly
going digital with purchases of everything whether it’s groceries, in-home entertainment, fresh foods,
packaged foods, preventive health care, household care products, utilities, and restaurant pickup and
delivery in a shift that looks set to become a permanent habit after the pandemic passes.

These changes have paved the way for the rapid growth of e-Commerce as consumers take on new habits to adapt to the new normal and businesses develop new models to optimize growth and recovery.

According to a study by Bain & Company and Facebook, across Southeast Asia, consumers have been spending more for essential goods on online platforms, and more than a quarter (28%) have tried a new e-commerce app since the pandemic. In the ASEAN region, the Philippines has the highest e-commerce growth, along with Thailand. In the year 2018, the Philippines e-market revenue was recorded at USD $ 840 million and the annual growth rate within the span from 2018-2022 is 12.0% with an expected value of USD $ 1.322 million by 2022. The user penetration, being one of the most important factors of the e-Commerce, was recorded at 44.1% in 2018 and with gradual exposure to the technology and online shopping, it is expected to reach 46.5% in 2022.

Rockbird’s E-Commerce Philippines Virtual 2020 is an exclusive virtual event for C-Levels, VPs, SVPs and Directors that will have an intimate and insightful discussion on the dramatical shifts and changes in the ecommerce journey, online customer behaviour and how retailers optimize their e-commerce strategies to thrive in the crisis and better prepared for the new normal. You get to benchmark and have high-level conversations about the latest solutions, technologies and challenges across Supply Chain Management, Warehouse Operations, Digital Payments, Delivery Fulfillment and Marketing.