Communication Design for Social Impact and CSR Partnerships: A Virtual Masterclass

The 3 days (9 Hrs.) online masterclass is designed to give insights to NGO
participants (including social businesses) into the hidden opportunities for the NGO’s
in the current business environment, understand the mutual benefits of partnership
and discuss the challenges which may be encountered in the process. The workshop
will expose the participants to a ring-side view of what companies look for in

selecting a partner NGO. The hands-on sessions will build competency in
communicating the essential qualities to the corporate as well as making these
qualities a visible part of the NGO’s public image. Participants will learn about story-
telling for NGO and social business brand building.
Key Learning
ï‚· Learning from Experiences: A blend of corporate, NGO and stakeholder view
shared by academicians and trainers
ï‚· Learning from Research and Current trends in CSR: Insights from trainers who
have had a first-hand experience of working, training and researching in the
same domain.
ï‚· Brainstorming Strategies: Interactive session driven by the participants and
moderated by the facilitators to ensure active engagement. The situation/case-
based pedagogy will help exemplify the theoretical concepts detailed and
discussed by the facilitators.
ï‚· Exercises for Home-based Learning: Handouts and exercises to translate
concepts into practical situation and design communication map
Dates: 9 th , 11 th and 13 th June (online)
Timing: 2.30 to 6.00pm (with 30 min.
break)/Day
Fee: INR 4000 (Early Bird till 20 th May),
INR 5000 (21 st May onwards)
Duration: 3 Hrs./day (Total 9 Hrs.,
excluding business cases)

For Whom
ï‚· NGO professionals handling CSR partnerships, communication and outreach,
social project managers
ï‚· Social business founders and communication team members
ï‚· Post-graduate students pursuing rural management, social work and social
entrepreneurship courses
Certificate of Participation: Participants will receive MICACDMC and Impact
Academy certificate of participation in the masterclass.
Pedagogy
Active learner-oriented pedagogy of business cases and situation analysis clubbed
with discussion about the CSR, communication and Corporate-NGO partnership
concepts and models.

NEFT/bank Transfer
Download the form for NEFT transfer.
Fill in the same and send at
[email protected]
Bank details for payment transfer
Account Name:  Renalysis Enterprise
Bank Name: HDFC
Account Type: Current
Bank Account Number: 50200008642438  
IFSC CODE: HDFC0003526

Contact
Vaidehi Kaul
[email protected]
Mobile 8130050215

Others Details

Terms and Conditions  Registration fee is non-refundable, however nominee name can be changed  Participants will get MICACDMC certificate of participation in the masterclass  Once you submit the registration form along with the payment (online), you will receive the confirmation email in 2 working days. You will receive the details of the online access of masterclass along with a demo of how to use the platform by 6 th June 2020.