What do effective Amazon marketing strategies look like?

6 years ago Posted By : User Ref No: WURUR23525 0
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  • TypeWebinar
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  • Location Aurora, Colorado, United States
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  • Date 15-08-2018
What do effective Amazon marketing strategies look like?, Aurora, Colorado, United States
Webinar Title
What do effective Amazon marketing strategies look like?
Event Type
Webinar
Webinar Date
15-08-2018
Last Date for Applying
15-08-2018
Location
Aurora, Colorado, United States
Organization Name / Organize By
Training Doyens
Organizing/Related Departments
Cross Industry Functions
Organization Type
Organization/Company
WebinarCategory
Both (Technical & Non Technical)
WebinarLevel
All (State/Province/Region, National & International)
Related Industries

Education/Teaching/Training/Development

Business Development

Advertising/Marketing

Location
Aurora, Colorado, United States

OVERVIEW

With half of all product searches starting on Amazon, the reality is that brands and retailers must have a meaningful presence. Ranking on Amazon organically is more complicated and challenging than Google searches. Beyond standard keyword relevance within product listing title description, and images, there are other product attributes that must be optimized. The second ranking component is more challenging: performance. Performance criteria requiring optimization include pricing, availability, sales history and customer reviews among other components. The second method of marketing products on Amazon is via advertising. Anvil President & Founder Kent Lewis will walk through detailed optimization and Amazon Marketing Services (AMS) best practices as well as real-world case studies. From this presentation, you will be able to understand the Amazon marketing strategy and increase visibility and sales via Amazon.

WHY SHOULD YOU ATTEND

The most common concern from brands (manufacturers) regarding a formal presence on Amazon, is channel erosion. Brands do not want to compete with their retail channel partners. Similarly, retailers do not want to compete against themselves, at lower margins. By following Amazon online marketing strategy andbest practices outlined in this presentation, manufacturers and retailers have an opportunity to have a profitable presence on Amazon, with minimal damage to retail partners or sales margins.

AREAS COVERED

This session will cover three primary areas of associated with a strong presence on Amazon:

  • Relevance factors
  • Performance factors
  • Advertising via Amazon Marketing Services (AMS)

LEARNING OBJECTIVES

Amazon is now a full-blown competitor of Google and Facebook, in terms of both traffic and advertising revenue. Half of all product searches begin on Amazon (not Google), so manufacturers and retailers cannot afford to ignore the retail giant. This webinar will outline two primary ways to market your products on Amazon: organic optimization of product pages and paid advertising.

WHO WILL BENEFIT

  • Chief Marketing Officers
  • VP Sales &Marketing
  • Marketing Directors
  • Retail Marketing Managers
  • Responsible for driving brand awareness
  • Sales for their organizations

For more detail please click on this below link:

https://bit.ly/2m5Z8LQ

Email: [email protected]

Toll Free: +1-888-300-8494

Tel: +1-720-996-1616

Fax: +1-888-909-1882

 

Others Details

Understand the fundamentals of Amazon marketing strategy that helps to have a profitable presence on Amazon, with minimal damage to retail partners or sales margins.

Registration Fees
Available
Registration Fees Details
Live Session for one participant $159 Corporate Live Session Group – Max 10 Participants from one location. $449 Recorded Session Get unlimited access to the link for six months. $199 Training DVD or USB Flash Drive MP3 files, PDF presentation and reference manual will be delivered on a CD $379 Super Combo Offer 1 Live and Recorded webinar $289 Super Combo Offer 2 Live and Training CD $429
Registration Ways
Email
Phone
Website
Other
Address/Venue
  Training Doyens 26468 E Walker Dr,Aurora, Colorado  Pin/Zip Code : 80016-6104
Landmark
Colorado
Official Email ID
Contact
Training Doyens

26468 E Walker Dr,Aurora, Colorado

[email protected]

   +1-720-996-1616